Overview

Freelance design

The WCU Men’s Rugby logo and brand identity were created to reflect the team’s strength, unity, and competitive spirit. The design combines West Chester University’s signature colors with bold, dynamic elements that capture the intensity of the sport. The logo emphasizes motion and determination, giving the team a recognizable mark that stands out across uniforms, social media, and promotional materials. The overall brand aims to build pride, strengthen team presence, and create a cohesive visual identity that represents the program both on and off the field.